DOMINIQUE SAMUEL

Dominique Samuel is a standout in the beauty industry, renowned for elevating beauty through creative content and dynamic campaigns. He excels in crafting visually stunning artistry for photoshoots, social media, and global marketing initiatives. Dominique’s expertise includes:

• Crafting Stunning Content: From high-impact lookbooks and face charts to video tutorials and artistry tips, he brings beauty to life in every frame.
• Driving Global Brand Vision: Collaborating with global brands and marketing teams, Dominique ensures that all artistry and color content aligns with and propels brand objectives.
• Leading Education & Artistry: He designs and implements Artistry Education content for beauty brands worldwide, including training materials, summits, and digital curriculums.
• Innovative Content Creation: Developing fresh and engaging content for seasonal campaigns, product launches, and digital platforms while adapting to evolving business needs.
• Mastering Media & Events: From editor desksides and press interviews to product launches and masterclasses, Dominique delivers expert makeup application and artistry that captivates and educates.

With a keen eye for detail and an intuitive understanding of what’s needed, Dominique doesn’t just create content—he transforms it into compelling, brand-boosting experiences that resonate globally.

Dominique Samuel’s love for beauty started with a cherished memory: watching his Indonesian grandmother get ready. She’s 87 now, but her skin is still incredible,” he shares. “I remember staying over and seeing her use Helena Rubinstein and L’Oreal Elnett hairspray. To this day, I love that smell!”

These early experiences with his grandmother’s beauty routine shaped Dominique’s approach to makeup. Just as we often find ourselves drawn to the same beauty products and techniques as the women who inspired us, Dominique brings this personal touch to his work. Whether it's adapting the same brands or techniques or finding new inspirations, he understands that beauty is deeply personal and often rooted in our experiences.

With over a decade in the industry, Dominique has a unique ability to truly understand his clients’ needs and bring their visions to life. His expertise is matched by his warm, easygoing nature that instantly puts models and clients at ease. Dominique isn’t just about creating stunning looks; he’s about making every experience feel personal and genuine. Whether you’re working with him or just following his journey, you’ll feel the heartfelt passion and authenticity he brings to every project.

Dominique Samuel’s passion for beauty began with a cherished memory of his Indonesian grandmother. “She’s no longer with us, but she had incredible skin well into her 80s,” he recalls. “I used to watch her get ready when I stayed over, and she always used Helena Rubinstein and L’Oreal Elnett hairspray. That smell still brings back such fond memories.”

These early experiences with his grandmother’s beauty routine shaped Dominique’s approach to makeup. Just as we often find ourselves drawn to the same beauty products and techniques as the women who inspired us, Dominique brings this personal touch to his work. Whether it's adapting the same brands or techniques or finding new inspirations, he understands that beauty is deeply personal and often rooted in our experiences.

With over a decade in the industry, Dominique has a unique ability to truly understand his clients’ needs and bring their visions to life. His expertise is matched by his warm, easygoing nature that instantly puts models and clients at ease. Dominique isn’t just about creating stunning looks; he’s about making every experience feel personal and genuine. Whether you’re working with him or just following his journey, you’ll feel the heartfelt passion and authenticity he brings to every project.